PROJECT

FORGE ENTERPRISES

CREATIVE BRIEF

Forge Enterprises operates an architectural division and a development branch. Forge Architecture works closely with developers and contractors to ensure a seamless, improved experience from the early stages of project planning through to completion. Forge Development partners with local communities, clients, and developers to provide high-value assets that enhance and enrich communities with a primary focus in the office and multi-family markets.

DESIGN STRATEGY

Forge Enterprises delivers value by designing great experiences in their buildings and streamlining the building process. Forge fills the empty spaces in our communities with new, purposeful places that enrich our lives. The notion of building in new dimension and adding value back into the world inspired the thinking behind the Forge visual identity. The streamlined logomark was designed to draw viewers’ attention to the empty space, allowing the viewer to complete the experience by building the “F” monogram in their mind’s eye.